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Product: Book -
Title: eBay Secrets : How to create Internet auction listings that make 30% more money while selling every item you list
Publisher:
Authors: Steven Ellis White, Bryon Krug
Rating: 3/5
Customer opinion - 3 stars out of 5
Usual pablum, easy work, no heavy lifting


Hello -- this is just another example of the genre of get rich easy books that have infested the self-employment category from the days before we had hucksters selling vacuums door to door throwing dirt on the floor to give a dazzling demo.

You'll find gems in this "ebook" that amount to: buy low, sell high; start at a low price and sell what gets the highest number of bids. It's the same sort of breathless presentation you hear in those dreamy sales pitches for seminars to buy real estate for nothing down or become a zillionaire in commodities trading after a week of seminars or getting a patent on your Super Special Invention.

I've read a LOT of these now, after six years in Ebay. There's a certain sameness to them. Highly verbal people are able to write a few pages and call it a book if they stuff it full of inane generalities. Many of those early sellers now make their money pitching that history, they don't sell regular products any more.

Folks with a few good items and ALL the usual marketing skills still need luck. Ebay is not what was in 1998, when a lot of the sellers who have high feedback now were selling to other sellers and giving feedback without transactions attached. It's reaching a saturation point, especially on trust issues. Soon, almost everybody will know somebody who got ripped off at Ebay. This is a whole new business environment to work in.

Save the money. Even though it's not much, if you were my best friend, I'd tell you to pick up the overt information for free at the library, where Ebay books are molding away. By the time it hits print, it's obsolete but much of the educational value is still there. The specifics of today's Ebay might change by next month anyway, Ebay is not stable. New rules can change the cost of using Ebay or change the user interface with little warning, breaking all the third party software and even Ebay's own listing software. After you finish a few books, if you come up with some ideas, go to the message boards in Ebay and ask for other people's experiences. They will tell you, especially in Q&A.

What's stable? The basic principles of marketing - which shine through most of the Ebay books sold here and rentable at your local library. Go read a few. You will be able to judge all the new get-rich-easy books for what they are: flies at somebody else's picnic.



Product: Book - Hardcover
Title: IT Architecture Toolkit (Enterprise Computing)
Publisher: Prentice Hall PTR
Authors: Jane Carbone
Rating: 5/5
Customer opinion - 5 stars out of 5
Information Governance


Jane Carbone provides a practical guide to implementing Enterprise Architecture. The book is drawn from Jane's extensive experience of developing enterprise and data architectures.
It defines a best practice Enterprise Architecture approach using the Zachman Framework. The book is organised to describe:
1. A business framework for collecting and analysing key enterprise business information. This entails defining current and target business states and, identifying gaps and opportunities.
2. An IT framework for translating business opportunities into plans. This entails defining principles, models, listing key IT resources and standards.
3. An implementation framework for delivering Enterprise Architecture projects. This entails identifying, selecting and prioritising projects.
4. Key implementation activities including defining and establishing metrics, gaining buy-in from executives and IT staff and, detailing governance processes for enabling compliance.
5. Key architecture processes, roles and human resource policies.
6. Enterprise Architecture deliverables. This includes: the IT plan (updated at least annually); an annual financial plan for IT; a project architecture assessment; a quarterly update and presentations.
This book is an asset to anyone who is grappling with the implementation of an Enterprise Architecture capability within a large organisation. It provides a holistic view of information governance centred around data. It is particularly relevant for people engaging in regulatory and compliance initiatives such as Sarbannes Oxley and Basel II.
Lastly, Jane has written a handbook for practitioners, it is written in a clear and concise manner. It exudes the experience of someone who has learnt Enterprise Architecture the hard way!



Product: Book - Paperback
Title: Web Services: A Technical Introduction
Publisher: Prentice Hall PTR
Authors: Harvey M. Deitel, Paul J. Deitel, B. DuWaldt, L. K. Trees
Rating: 5/5
Customer opinion - 5 stars out of 5
Just right


This is an extremely thorough, well-written book that covers web services from the ground up. Not tied to any one company's philosophy or implementation of web services standards, this book approaches the subject at a high level yet full of detail. Unlike most technical books, this books reads like a novel. I give it my highest recommendation for those of you that want to understand the underlying web services standards and framework.



Product: Book - Paperback
Title: The Art of Computer Virus Research and Defense
Publisher: Addison-Wesley Professional
Authors: Peter Szor
Rating: 5/5
Customer opinion - 5 stars out of 5
THE book on virus/worm research - period


Peter has written an _excellent_ book. Bought it to kill some time while waiting on SJC airport. Got to Chapter 9 in three hours - couldn't put it down :)

Only caveat: some example dissasemblies are (intentionally?) not very clear - and the constant references to previous editions of Virus Bulletin get a little tiresome.